John Byrd



New York City, NY

The time is always right to do what is right."- Martin Luther King Jr

Areas of Expertise

  • HEOR and RWE generation and dissemination
  • Field Medical/Commercial collaboration and ways of working
  • Field Medical Affairs Planning and Strategy
  • Payer and Population Health communication
  • Customer Insights to drive medical and commercial strategy


John is VP, Strategic Partnerships within the Management Consulting team at AEASARA. He has nearly 20 years of experience within the pharmaceutical industry with the majority of the time spent leading field medical and market access teams at GSK, Boehringer Ingelheim and Novartis. Under his leadership, John set the vision and strategic direction to ensure effective communication and implementation of value evidence, population health management and quality improvement programs. He worked closely as a strategic partner with internal stakeholders across R&D, medical affairs and commercial to support product development and commercialization in the US market across multiple therapeutic areas (general medicine, specialty, oncology and rare disease). John is a pharmacist by training and also spent time earlier in his career in home healthcare (home infusion and medical equipment) and as a managed care pharmacist managing a specialty drug formulary.

John lives in New York City and enjoys running, yoga, theater and traveling. He also stays busy connecting with and visiting his three adult children (Elizabeth, Alex and Nick) who are in North Carolina.

Key accomplishments

  • Successfully led transformation/reorganization efforts for multiple field HEOR/ market access teams 
  • Worked cross-functionally with medical and commercial to implement large scale projects (pre-approval communication, market conditioning, customer insight models, rapid response models, collaborative research, field medical strategy/ playbooks) 
  • Developed dashboards, key performance indicators (KPIs) and outcome measurements to communicate impact of customer facing HEOR/market access teams


  • BS, Pharmacy – University of North Carolina
  • MBA, Healthcare Economics – University of Memphis
  • PhD, Pharmaceutical Outcomes and Policy, University of North Carolina

My letter

As someone who has built a personal and professional brand around working together to solve problems, my letter is sigma which represents unity, collaboration and collective consciousness. I believe that we can solve any problem by coming together with diverse minds, experiences and backgrounds.

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