Global HEOR/Market Access Leadership Team lacks internal HEOR/Market Access operational resources. An external consultant with industry HEOR executive and operational experience needs to be engaged to expedite the development of a focused and simple HEOR/Market Access strategic plan that can also be integrated with the larger organization’s existing strategic planning documents.
- Reviewed relevant existing organizational strategic planning documents to identify areas of connectivity and relevance for Global HEOR/Market Access with the goal of developing content that can be easily inserted.
- Developed a concise planning template to solicit unique HEOR/Market access issues/success factors, identify strategic evidence generation needs, prioritize relevant tactical activities and budget, and specify the outcomes/values to be delivered.
- Mapped the Global HEOR/Market Access planning template interconnectivity with the existing organizational strategic planning documents.
- Reviewed and finalized planning template with Global HEOR/Market Access Leadership Team.
Result / Impact
A simple planning template was developed that could serve as a stand-alone HEOR/Market Access functional plan and yet formatted to ensure specific slides could be directly lifted into the larger organizational strategic planning documents. With AESARA’s direct industry know-how and HEOR/Market Access content expertise, the fit for purpose plan template was developed in a few weeks time and endorsed by the sponsor with minor edits.